Tuesday, 15 September 2015

Audience Research 1

Audience Research 1

We played our chosen song to small focus group, which made up the target audience of our music video (teenagers), and wrote down thier feedback. The questions we asked were;

1. Without too much thinking give 3 words that come to mind after hearing this song?

The focus group suggested that the first 3 words that came to mind was relaxed, slow and calm. This will likely be represented in our music video so that the music video matches the feeling of the song.

2. Which other artist does this music remind you of?

Our focus group said that the music reminded them of the rap/pop genre, including artists like wretch 32 and Skepta.

3. What are this/these artist music videos like? what would you expect to see in thier music videos?

Our focus group suggested that the videos would have a lot of the artists involvements, they also suggested that it would be filmed in urban areas like the city or a small town.

4. How would you describe the mood of this song?

The focus group suggested that this song had a laid back feel too it.

5. If the song was a colour, what colour would it be?

Light blue

6. What picture does this song create in your mind?

The focus group said, that in reference to the title of the song, someone would be walking through the streets.

7. What narrative do you imagine with this song.

The focus group suggested that the narrative could be a man walking away from all of his problems. This was the narrative that me and ufuk suggested in our initial ideas, so we will likely go with this idea.

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